AI-powered engagement.
Brand-driven experience.

Custom-built for Publishers and Advertisers, Firsthand Brand Agents leverage your company's knowledge to help your consumers – answering their questions, solving their problems, and guiding their decisions – while keeping you in control of your brand experience.
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Bringing the transformative power of AI to marketing and advertising

Firsthand Brand Agents act as AI-powered virtual brand representatives that harness your company's knowledge to dynamically inspire and engage consumers. Brand Agents meet consumers wherever they are online, understand their needs, and deliver relevant information in real-time, giving consumers the trusted knowledge they need to make confident decisions.

Shorten the path from interest to action
Proactively surface the right content at the right moment in a consumer’s journey to drive them to act, faster
Know your customers like never before
Understand how different customer groups evaluate and decide, turning real customer needs into smarter business insights
Stay in control of your data and content
Lakebed™, Firsthand’s AI-first data rights management solution, safeguards your company’s data so you retain control

How it works

A description of how Firsthand's AI Agent platform worksThe Firsthand Platform

Company updates

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MediaPost: Firm fresh out of stealth mode says it can help publishers distribute AI agents

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VentureBeat: Adtech pioneers launch AI startup to empower publishers and brands at ‘crucial moment’

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Experience the transformative power of AI-driven consumer engagement, firsthand

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Launch your first campaign in a matter of weeks - no AI expertise or resources required
Building the industry's first Brand Agent platform for Advertisers and Publishers
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